After working closely for 2 years with a factory in LA, Ken Courtney aka Just Another Rich Kid introduces a new capsule collection -- FOUR LETTER WORDSPUNK, SURF, SOUL, HYPE, LOVE, DOPE, + MR BUNNY.


The Made in the USA tees undergo a custom, secret double wash:  they’re lightweight, yet durable, fit like a glove, and are luxuriously soft to the touch. The collection was inspired by artists Christopher Wool, Jenny Holzer, and Lawrence Weiner, classic Swiss minimal design, and Mies Van der Rohe’s motto “Less is More”.

Check out this video teaser for the collection featuring Candy Ken shot by Eva Mueller.

FOUR LETTER WORDS from Just Another Rich Kid on Vimeo.


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